Senior Digital Product Designer, Creative Technologist, Project Manager
Co-creation
Design Thinking
UX Design
UX Strategy
Agile
Scrum
User Stories
Story Points
Ideation
Customer Journey
Wireframe
Insights & Analysis
Scenarios
Information Architecture
Behavioral Design
Task Flows
User Requirements
Workshops
Interface Design
Design Systems
User Research
MVPs
Prototyping
Testing
Figma
Photoshop
Indesign
Illustrator
Rhinoceros
Unity
Unreal Engine
Javascript
React
HTML
NodeJS
C++
Java
Objective C
C#
SQL
Docker
GIT
PHP
Data Modeling
AI
ML Models
Award Winning Projects
Red Dot Design Award
Audi Sphere
Audi Paris
Audi Paris
IF Communication Design Award
Audi Sphere
Audi Urban Future
Audi Urban Future
Adam Award
Audi Sphere
ADC Deutschland
Audi Sphere
Audi Paris
Audi Paris
Cannes Lion
Audi Sphere
Shortlisted for Der Deutsche Lichtdesign
Photophore
Shortlisted for The Danish Lighting
Saxo Reactive Ceiling
Shortlisted Index Award
AARHUS CO2030
Education
M.Sc. Eng from AALBORG UNIVERSITY, Aalborg DK 2007
Architecture & Design with a specialization in Digital Design
Concentrations: Non-Standard Architecture, Interactive Environments
Thesis: Extending the Stages, Designed and developed interactive installation leveraging ubiquotous computing for experience design at Nibe Festival
Architecture & Design with a specialization in Digital Design
Concentrations: Non-Standard Architecture, Interactive Environments
Thesis: Extending the Stages, Designed and developed interactive installation leveraging ubiquotous computing for experience design at Nibe Festival
B.S. from OHIO UNIVERSITY, Athens, Ohio USA 2004
Combined Computer Science and International Studies major
Final Project: Designed, documented, and wrote a Multi-Source File Accessing System program allowing the sharing of files with network bandwidth considerations
Combined Computer Science and International Studies major
Final Project: Designed, documented, and wrote a Multi-Source File Accessing System program allowing the sharing of files with network bandwidth considerations
Experience
02/14 -
Senior Lecturer / Researcher / Coordinator
Erhvervsakademi Århus
Teaching User Experience Design, User Research, Digital Design, Design Systems, Digital Technologies (UI, AI, ML, IoT, VR, AR), & Frontend in Digital Concept Development and Multimedia Design
Team Leader, International Coordinator, Internship Coordinator (2015-2021)
Project Leader & Researcher, Hello Future - Process Model Integrating Futures & Design Thinking
Erhvervsakademi Århus
Teaching User Experience Design, User Research, Digital Design, Design Systems, Digital Technologies (UI, AI, ML, IoT, VR, AR), & Frontend in Digital Concept Development and Multimedia Design
Team Leader, International Coordinator, Internship Coordinator (2015-2021)
Project Leader & Researcher, Hello Future - Process Model Integrating Futures & Design Thinking
02/14 -
Concept and Digital Product Design / User Research / Technology Specialist
Independent
Conceptualizing, researching & cocreating, designing, prototyping, developing, and deploying projects within the art and healthcare sector.
Independent
Conceptualizing, researching & cocreating, designing, prototyping, developing, and deploying projects within the art and healthcare sector.
11/08-02/14
User Experience / Digital Designer / Software Eng. / Creative Technologist
Kollision
Project Leader, Conceptual development and design of interactivity and digital products and installations for global brands and public organizations. Research, development, and implementation of novel interactive technologies and environments.
Kollision
Project Leader, Conceptual development and design of interactivity and digital products and installations for global brands and public organizations. Research, development, and implementation of novel interactive technologies and environments.
10/07-10/08
Research Assistent
Arhus School of Architecture & Katrineberg Interactive Spaces
Mobile Home Center Project
Prototyped physical and digital artefacts and interfaces for Bang and Olufsen
Arhus School of Architecture & Katrineberg Interactive Spaces
Mobile Home Center Project
Prototyped physical and digital artefacts and interfaces for Bang and Olufsen
03/08-01/09
Teaching Assistent Aalborg University
3rd Semester Industrial Design & Digital Design: Semester Theme: Experience and Product
Lecture: Design Methodologies, Scripting as a Design Tool7th Semester Digital Design: Semester Theme:
World of Flow and Interaction Lecture:
Advanced Geometries and Spatial Relations
3rd Semester Industrial Design & Digital Design: Semester Theme: Experience and Product
Lecture: Design Methodologies, Scripting as a Design Tool7th Semester Digital Design: Semester Theme:
World of Flow and Interaction Lecture:
Advanced Geometries and Spatial Relations
Projects - Independent
Pulse Stairs [Project Organizer and Lead]. Digitally interactive and immersive stair case for patient rehabilitation at Gødstrup Hospital, 2019
The Future Delivery Room [Project Organizer and Lead]. Digitally interactive and immersive birth room at Herning Hospital, 2016
Media Architectural Growth [Project Organizer and Lead]. Generative and digitally interactive installation at the Architectural Biennale, 2015
Projects - EAAA
Regionshospitalet Gødstrup [Project Organizer and Lead]. Feeling Human - Patient Stories, 2023
Studio Poesis [Project Organizer and Lead]. Art & Health - Immersive Art Experience Platform, 2022
VoiceArchive [Project Organizer and Lead]. Designing The Future Of Voices, 2021
Westerberg & Driesel [Project Organizer and Lead]. Designing the Future Smart Construction Platform, 2021
Lix Squad 8 [Project Organizer and Lead]. UX Study Space Platform - Me or Team, 2020
IBM [Project Organizer and Lead]. UX & Artificial Intelligence, Innovate with IBM!, 2019
DRtv [Project Organizer and Lead]. UX & New News Formats For DR.DK, 2019
Creuna Arla [Project Organizer and Lead]. Click & Cook Persuasive Design, 2019
Lix [Project Organizer and Lead]. Forward Thinking Digital Product For Studying & Study Life, 2019
Seges [Project Organizer and Lead]. Vitual Machine House For Farmers, 2018
Danske Bank [Project Organizer and Lead]. IoT - Smart Self, Smart Living, Smart Cities - New Transactions For New IoT Concepts, 2018
goBundl [Project Organizer and Lead]. UX Design Strengthening Communities and Delivering Policy Value, 2017
BESTSELLLER - VERO MODA [Project Organizer and Lead]. VERO MODA Digital OMNI Concepts, 2017
Danske Bank [Project Organizer and Lead]. Digital Experiences For Teenagers, 2017
Modos [Project Organizer and Lead]. Expanding The Digital Solutions For New Markets, 2017
VERO MODA [Project Organizer and Lead]. Customer Journey - The Digital Experience, 2017
Dokk1 [Project Organizer and Lead]. Digital Experiences For The Human-Centered Library, 2017
Internet Week Denmark [Project Organizer and Lead]. A Week of Digital Transformations, 2016
Grønne og Glimt [Project Organizer and Lead]. Social and Cross Media Experiences, 2016
Musikundervisning [Project Organizer and Lead]. UX - Building Confidence For New Students, 2016
Jyllands-Posten [Project Organizer and Lead]. Costumer Journeys for Finans.dk, 2016
Internet Week Denmark [Project Organizer and Lead]. Experience IWDK, 2015
Aarhus Ø & Disruptive Technologies [Project Organizer and Lead]. Internet of Everything Digitizing the Urban Gardening, 2015
HopSpots [Project Organizer and Lead]. Designing The Product Launch, 2014
Fredericia Kommune [Project Organizer and Lead]. Customer Journey Business Conference, 2014
Projects - Kollision
PLDC [Project Lead, Programming & Design]. An interactive LED wall for the PLDC lighting conference depicting the social activities related to the conference in Copenhagen DK, 2013
TRANSFORMATIONS [Technical Lead, Programming & Design]. An interactive installation depicting The Little Mermaid through H.C. Andersens’ paper clippings for the Hans Chrisitan Andersens’ Hus in Odense DK, 2013
HOUSE OF GREEN [Project Lead, Programming & Design]. An interactive visitors center and exhibition room for State of Green, 2013
DIA LIGHTS [Project Lead, Programming & Design]. An interactive media facade, 3D player and communications design for The Confederation of Danish Industry, 2013
8KPG [Project Lead, Programming & Design]. An interactive bowling alley for Tamara Towers, 2012
AUDI PARIS 2012 [Project Lead, Programming & Design]. An interactive Audi exhibition at the 2012 Paris Motor Show, 2012
AUDI SPHERE [Project Lead, Programming & Design]. Three interactive and immersive enviroments depicting Audi’s key technological areas exhibited in Copenhagen, 2012
A POWERPLANT AT SEA [Technical Lead, Programming & Design]. Exhibition in Grenaa on the construction of Anholt Offshore Windfarm, 2012
ØRESTAD LIBRARY [Technical Lead, Programming & Design]. Digital/Virtual profile for municipalities library, 2012
THORNICO BUILDING [Project Lead, Programming & Design]. Media facade for the Thornico Group communicating green design, 2012
PHOTOPHORE [Project Lead, Programming & Design]. Interactive LED facade for the LIGHT+BUILDING Lunimale in Frankfurt Germany, 2012
AUDI URBAN FUTURE [Project Lead, Programming & Design]. Interactive LED floor for Audi’s Design Miami exhibition, 2011
E-CITIZENS [Technical Lead, Programming] - Web Portal and Research for Danish National IT & Telecom Agency, 2011
ALIVE [Project Lead, Programming & Design]. Interactive media facade for Martin Professional, 2011 TWEETx[Project Lead, Programming & Design]. Light Design, Twitter responsive screens for TEDxHamburg, 2011
SAXO [Technical Lead, Programming & Design]. Light Design and responsive environment for Saxo Bank, 2010
MAPWEB [Technical Lead, Programming & Design]. Map based website for Art & Technology, AAU, 2011 FLASH WORKSHOP [Teaching, Advising]. Introduction to Flash, AA, 2010
SPIDER FLOOR [Project Lead, Programming & Design]. Interactive gulvinstallation for Fårup Sommerland, 2010
Love Doodles [Technical Lead, Programming & Design]. Interactive installation for Aros, 2010
Smart Use of Energy [Project Lead ,Programming & Design]. Inddragende klimaudstilling for DDC, 2009 r/evolve/r [Programming & Design]. Installation for exbition ”it ́s a small world” for DAC/DDC, 2009
Aarhus CO2030 [Technical Lead, Programming & Design]. Inddragende klimaspil og udstilling for Århus Kommune, 2009
Projects - Katrinebjerg Aarhus, Interactive Spaces & Aalborg University
Mobile Home Center [Design & Prototyping]. Research project under IISIS Katrinebjerg & B&O, 2007-2008
Extending The Stages [Design & Realization]. Interactive Lighting Design for Nibe Festival, 2007
Lindholm Hoje [Design & Realization]. Interactive installation for Lindholm Hoje Viking Museum, 2006
NoRA [Design & Realization]. Interactive pavilion for the Venice Architectural Biennale, The Danish National Culinary Team, 2006
Presentations
Serio Jeffrey D. (2017). Creating Digital Experiences. Personal portfolio of digital websites, applications, and installations presented at Humber College’s Web Design and Interactive Media, Toronto.
Serio Jeffrey D., et al (2006). Digital Tools and Techniques. Aalborg’s Marine Museum and NoRA (Nordic Research Application) projects presented at the University of Osaka, School of Design, Japan.
Serio Jeffrey D., et al (2006). Change and Creation. Lighting design project presented at Frederikshavn’s Light Visions/ELDA+ Conference.
Books
Serio, Jeffrey D. (2022) Hello Future Forsknings-og innovationspublikation. Aarhus: Business Academy Aarhus (26).
Serio Jeffrey D, et al (2006). NoRA - Nordic Research Application, “Cities: People, Society, Architecture: 10th International Architecture Exhibition - Venice Biennale,” 178- 179.
Papers
Serio Jeffrey D. (2023). Design & Futures - A Process Model Integrating Design Thinking and Strategic Foresight. HCI International Conference Proceedings. Springer: CCIS
Serio Jeffrey D, et al (2015). Experiment in alternative evolutionary design strategy for smart city design. IASS Conference Proceedings. Journal of IASS.
Skills / Competencies
Javascript***
Figma***
React***
Rhinoceros***
HTML***
AutoCad**
NodeJS**
Adobe Photoshop***
C++***
Adobe Photoshop***
Java***
Adobe Indesign***
Objective C***
Adobe Illustrator***
C#***
AdobeXD***
JSON***
Adobe Premiere**
XML***
Processing***
SQL***
OpenFrameworks/Cinder***
UML**
Arduino/Phigets**
CVS***
DMX Protocol***
GIT***
Flash/Actionscripting**
PHP ***
AI, Computer Vision & ML Models**
***Used Consistently, Extensive Knowledge
**Used Often, Knowledgeable
* Used Occasionally, Familiar
Languages
English-Fluent
Danish-Fluent
Spanish-Intermediate
Contact
Place
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